How Converse and Chuck Taylor All Stars changed the face of music. Klarna on Genius.com.
Blog
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Amazon Holiday Kids Gift Book
Amazons Holiday Kids Gift Book. I spotted this on Twitter, someone sharing a photo of the physical copy. Itโs just neat, and what a smart placement for the brands involved. Just a click away from buying.
- Paul Daugherty on technology, transformation and sustainability. Accenture with HBR.
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WhatsApp in Piccadilly Circus
WhatsAppโs new ad in Piccadilly Circus. As Matt says, watch to the end.
- ^ This is one, where I feel like it is a legitimate execution for brands to promote the online video, of their offline execution.
- The role of recycled metals on the road to decarbonization. Great example of thought leadership from Schnitzer.
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My Helsinki
My Helsinki, promoting, living/working/investing in Helsinki. Love the approach.
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The faces of travel
Delta with Travel & Leisure, the faces of travel.
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How to spend seven days in Nice
For that last summer lust. How to spend seven days in Nice Cote dโAzur. Explore France with The Guardian.
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How we invest in an unknown future
eToro with Market Watch, How do we invest in an unknown future?
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Questions you should ask your advisor
10 questions you should ask your advisor this end of financial year. Xero with TheGuardian. Like the format, simple and high utility for the reader.
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Dinotracker
DinoTracker from Department of Prehistoric Wildlife, as part of Jurassic World launch. @DinoTracker on Twitter.
^ Extending this to native placements across publishers would be the kicker in the execution of this strategy.
