Apple launching a haptic trailer for F1 The Movie. Even Tim Cook is out there promoting it. Requires watching in Apple TV app on iPhone to get the haptic experience.
Tag: Entertainment
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The big and small of America’s National Parks
NYTimes + Paramount, partner up to highlight the live streams of 7 national parks across the US. Great piece, good exposure and for a good cause, Earth Day.
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Barbie
Peek every Barbie Brand Collaboration out right now. Thanks to InStyle.
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Dinotracker
DinoTracker from Department of Prehistoric Wildlife, as part of Jurassic World launch. @DinoTracker on Twitter.
^ Extending this to native placements across publishers would be the kicker in the execution of this strategy.
