Apple launching a haptic trailer for F1 The Movie. Even Tim Cook is out there promoting it. Requires watching in Apple TV app on iPhone to get the haptic experience.
Tag: sports
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Perplexity with Lewis Hamilton
Sir Lewis Hamilton with Perplexity.
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Rugby Legends and Rising Stars want to break stigmas around health
All Blacks & Black Ferns with Wired for Bupa. Rugby Legends and Rising Stars Want To Break Stigmas Around Health.
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Lewis Hamilton, Ferrari & Peroni
An Italian backdrop, two world-class drivers and a Peroni Nastro Azzurro 0.0% surprise for 2025.
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NBA Emirates
NBA Emirates Cup Oceans Eleven inspired launch video. Just nice seeing the players getting involved.
- LeBron James with Nike. Again, just good fun.
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Athletic Brewing in Vegas
Athletic Brewing on the Vegas strip hosted by investor JJ Watt.
- Office Furniture Liquidations doing content well. Good example of a local business, using content to keep their offering top of mind.
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Flashtalkings Big Game
Flashtalking‘s ‘Big Game’ commercial.
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Culture Creators
- Front Office Sports new series, Culture Creators with Sling.
- Understanding megatrends can take the fear out of the future. Bloomberg with Mubadala.
- Henley & Partners with Bloomberg. Secure Your Family’s Legacy through a Portfolio of Alternative Residences and Citizenships.
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Future of Fandom
NBA Top Shot with Kevin Durant and two of his biggest fans.
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